DRIVR-X: Choose Your Reality

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It’s your path. You decide what happens next.

Manitoba Public Insurance is inviting young drivers to get behind the wheel in virtual reality (VR). Through the use of leading edge VR technology, DRIVR-X allows participants to explore a three-dimensional environment in a seemingly real and physical way.

Research shows that young drivers are consistently over-represented in collisions related to distracted driving, impaired driving and speeding. DRIVR-X tackles these issues by giving drivers perspective, greater empathy and better understanding of how their choices have consequences.

Life is about choices. The DRIVR-X virtual reality experience demonstrates the power of those choices in a fun, interactive story that is driven by you. With multiple story lines and outcomes, you decide what happens next.

Watch the trailer.

Real Issues for Young Drivers

Distracted Driving

Distracted driving is the practice of driving a motor vehicle while engaged in another activity, typically one that involves the use of a mobile phone or another electronic device.

The Facts:

  • Using a cellphone while driving reduces brain activity by 37 per cent.
  • You are four times more likely to be in a crash if you talk on your phone while driving.
  • More than 860 Manitobans are injured each year due to distracted driving.
  • One in three deaths on Manitoba roads involve a distracted driver.

Tragedy can occur in a split second when drivers allow their focus to shift away from the road! Don’t put yourself or others at risk. Pull over, ask your passenger to text for you or wait until you arrive at your destination. If you’re texting, who’s driving?


Speeding is one of the most reported factors associated with crashes. Many people think speeding is driving above the maximum speed limit. However, speeding can also refer to travelling too fast for weather, road or traffic conditions – even if you aren’t exceeding the speed limit.

The Facts:

  • Speed killed 13 Manitobans last year.
  • Motorists travelling at higher speeds or driving too fast for conditions have less time to react, take longer to stop in an emergency and don’t always see warning signs.
  • The faster you go, the harder you collide. Travelling even 10 km/h less can be the difference between life and death.

Speed reduces control and your ability to steer safely around curves on highways or objects in the roadway.

Drug Impaired Driving

The safe operation of any vehicle requires drivers to be alert and in complete control at all times. When you’re on the road, you should be able to concentrate and respond to changing traffic and road conditions. Impairment, whether by alcohol, drugs or fatigue, significantly affects driving abilities and places drivers, passengers and other road users in harm’s way.

The Facts:

  • Marijuana use impairs cognitive and motor abilities, doubling the risk of a crash.
  • After alcohol, marijuana is the most commonly detected substance among drivers who die in traffic crashes in Canada.
  • Police can legally request for a driver to undergo testing to confirm impairment by drugs.
  • In the eyes of the law, drug-impaired driving is the same criminal offence as alcohol-impaired driving.


Download DRIVR-X to your phone through Google Play or the App Store.


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