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May 4, 2001
MPI,
City test SpeedWatch in North Kildonan
Community-based
program aimed at slowing traffic on residential streets
Almost
70 per cent of respondents in a recent MPI survey said that driving
70 km/h in a 50 km/h zone is not at all acceptable. And yet most
Winnipeggers can tell horror stories about reckless high-speed drivers
in their neighbourhoods.
That
is why Manitoba Public Insurance (MPI) and the City of Winnipeg
Public Works Department are launching a pilot program that will
help community members educate drivers about how fast they're travelling.
The
SpeedWatch pilot program will loan speed reader boards for
up to two weeks to individuals or community groups in North Kildonan
who express concerns about traffic speeds in their residential neighbourhoods.
The scope of the program is limited to 50 km/h speed zones.
SpeedWatch
has three main goals: to educate drivers on residential streets
about their driving behaviour, to prompt speeders to change their
behaviour and to address community traffic speeding complaints.
The
citizen groups will set up speed reader boards in areas of concern.
Drivers passing the boards will see their actual speeds compared
to the posted speed limit, giving them a visual cue to slow down.
"Speed
reader boards have been shown to slow traffic," said MPI Road Safety
Issues Specialist Shauna Crognali. "People are sometimes so preoccupied
with other concerns that they don't even think about their speed.
Seeing it up there on a reader board encourages a bit of a reality
check and often results in a lighter foot on the gas pedal."
City
Councillor Mark Lubosch, in whose Ward the program is being tested,
says he encourages his constituents to get involved and educate
their neighbours about speeding. "Our community has an opportunity
and a responsibility to make the streets safer," he said.
Both
the City and MPI have loaned speed reader boards to community groups
in the past. Now the two programs will combine under SpeedWatch.
The
pilot will run from May until October. Individuals or groups who
are interested in getting involved are invited to call SpeedWatch
Coordinator Shauna Crognali at 985-7199.
Contact:
Carol Standil/Brian Smiley
MPI
Media Relations 985-7300
or toll-free in Manitoba 1-888-554-9549
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© 2000 Manitoba
Public Insurance
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